Mirror Schools Media Services

About

A boutique studio, built around schools.

Mirror Schools Media Services was founded in 2018 by a small team of filmmakers who believed schools deserved storytelling on par with the world's leading brands.

Students walking through a school courtyard

Our Story

Founded in Cairo, filming across the Middle East.

We started Mirror Schools Media Services after years working between broadcast television, fashion campaigns, and education. We saw a gap: international schools were investing millions in their campuses, faculty, and curriculum, yet relying on home-video-grade content to communicate that quality to parents.

Today, our small senior team partners with leading schools across Egypt, the UAE, and Oman to produce admissions films, photography libraries, graduation coverage, and digital content — all of it held to a single standard: indistinguishable from the world's best lifestyle brands.

We're proud to operate as a long-term creative partner — not a one-off vendor. The schools we work with grow with us, and our best work tends to come in years two, three, and four of the relationship.

500+

Films Produced

20+

Schools & Nurseries

6+

Countries

98%

Client Return Rate

What We Believe

Four ideas that shape every project.

01

Cinematic Craft

We believe a school film should be indistinguishable from a high-end brand commercial — and we shoot, light, and edit accordingly.

02

Quiet Professionalism

Our crews are trained to disappear into school life. We don't disrupt the day. We document it.

03

Brand-First Thinking

Every visual decision is anchored in your school's brand strategy, ensuring our work strengthens — never dilutes — your identity.

04

Long-Term Partnership

Most of our clients return year after year. We invest in understanding your community deeply, then keep refining the story.

The Studio

A small senior team, not a faceless agency.

Every project is led personally by senior creative — never delegated to a junior team. You meet the people who'll be on your campus.

Layla Mansour, Founder & Creative Director at Mirror Schools Media Services

Layla Mansour

Founder & Creative Director

Karim Saad, Director of Photography at Mirror Schools Media Services

Karim Saad

Director of Photography

Omar Tarek, Lead Editor & Colourist at Mirror Schools Media Services

Omar Tarek

Lead Editor & Colourist

Hana Al-Rifai, Producer & Schools Lead at Mirror Schools Media Services

Hana Al-Rifai

Producer & Schools Lead

Real Stories

What schools say about working with us.

Academy
Working with Mirror always feels smooth and well-organised. The team understands the school environment, captures the right moments, and the final quality is always impressive.

Ms. Nour

School Team

Mamoura British Academy

Education Group
Working with Mirror across multiple schools in the region has always been a smooth and reliable experience. The team understands how schools operate, arrives prepared, and consistently delivers high-quality coverage with strong creative ideas tailored to each campus and event.

Andrew Atef

Regional Marketing Director – MENA

Inspired Education Group

Education Group
For important recognitions, events, or school filming, Mirror is always one of the first teams I think of. They bring creative ideas, practical solutions, and great flexibility — and I especially value that they keep our material organised, even years after an event.

Hanadi Mustafa

Director of Arabic & MOE Curriculum / School Improvement Partner

Aldar Education

Academy
We trust Mirror with our special occasions and school activity coverage because they take responsibility seriously. They are patient, professional, and always work with us until we reach the result we want.

Ms. Nour

School Team

Al Ain British Academy

School
Mirror has been with us from the very beginning — even before the school officially opened. From the foundation stage to a community of more than 2,000 students, they have documented our journey and built a complete visual archive we truly value.

Ms. Zeina

School Team

Noya British School, Abu Dhabi

School
One of the strongest things about Mirror is their experience working with schools across different countries. That exposure brings a wider range of creative ideas during planning meetings and even during production days themselves.

Yehia El Refaai

Marketing Team

AIS Egypt

Let's Begin

Let's build something together.

Whether you're planning a single admissions film or a year-long content partnership, we'd love to hear from you.